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Lead with purpose.

Grow with community.

 

Step into your role as a Grow Group leader and guide others as they build connections, grow their businesses, and experience new levels of success.

Become a Leader

In the Good Humans Growth NetworkÂŽ, there are several kinds of groups, which we call Grow Groups. Our network includes:

  • Referral groups
  • Peer advisory groups
  • A hybrid of both (referral + peer advisory) in a combined agenda

1.

The Referral Grow Group

 

Referral Grow Groups are designed for founders and business development leaders who want to build meaningful relationships that lead to qualified sales referrals. Forget transactional “lead” quotas. Our groups use structured exercises in bi-weekly or monthly meetings to help members truly understand each other's businesses. The goal is to create a pro-business development environment where you can actively and authentically generate leads and help others do the same.

2.

The Peer Advisory Grow Group

 

For founders and business development leaders who need a trusted board of advisors and who want to learn from their peers, our Peer Advisory/Mastermind groups are the perfect solution. These groups offer a safe space to share challenges and receive wise counsel. Most of the Peer Advisory Grow Groups use a "hot seat" model, where one member presents a business problem, and the rest of the group offers clarifying questions and advice based on their own experiences. Additionally, these groups often invite expert speakers to help fill knowledge gaps and provide valuable education. Referrals are still part of these communities, although they are not the main focus of why we gather.

3.

The Hybrid Grow Group

 

Some of our Grow Groups blend the best of both worlds. Through a structured agenda we learn each members’ value proposition, as well as their current business challenges. Hybrid Grow Groups are for both advice from peers as well as qualified sales leads. You'll get the deep, strategic advice of a peer advisory group while still being in an environment that actively encourages and facilitates sales referrals. This flexibility is by design, allowing you to create a group that aligns perfectly with your vision and your members' needs.

Ready to start a group that meets your vision?

 
Become a Leader

Q: What Is The Leaders’ Challenge?

A: The Leaders’ Challenge is a 5-day commitment (offered every 4–6 weeks) designed to help you explore whether building your own peer advisory or referral community is right for you.

You’re Already a Leader to Your Clients.

Now, Build Your Community.

 You're a leader with valuable knowledge, a powerful network, and a vision for bringing like-minded professionals together. You’ve seen the power of connection and you know there’s a better way to do business than working in isolation.

But where do you start? How do you move from a great idea to a thriving, sustainable community?

The idea of building from scratch can feel overwhelming.

Welcome to The Leaders’ Challenge.

Over 5 days, we’ll guide you through the essential steps of building your own peer advisory or referral community. This isn’t just a series of lessons, it’s a hands-on experience that helps you answer the most important questions about your future.

You’ll gain clarity on your vision, learn proven strategies, and decide whether group leadership is the right path for your business.

The 5-Day Challenge Agenda is here.

Become a Leader

Listen as Catherine Brown, founder of the Good Humans Growth NetworkÂŽ, breaks down the key differences between Referral Groups, Peer Advisory Groups, and Hybrid models.

Should I Build in The Good Humans Growth Network?

When you build a group within The GHGN, your members also receive:

☑ Access to business development workshops and marketing training through the National Business Development Association
☑ Member pricing for live, in-person conferences (3 per year!)
☑ Assistance with member background checks, launch coaching, and ongoing support
☑ Online socials with other Grow Groups
☑ Ready-to-use agendas and frameworks—no need to reinvent the wheel

Keep Simple Steps to Impactful Leadership

Join The Leaders’ Challenge

Attend our 5-day program to explore whether group leadership is right for you.

Decide to Build in The Good Humans Growth Network

If your goals align with the GHGN’s mission, enter our 90-day launch sequence.

Enjoy Your Group!

With expert coaching, you’ll launch your group within 90 days. Build a network that truly wants to support you.

Become a Leader

Still have questions?

Schedule a call with John Way, our GHGN Group Ambassador, if you’re not quite ready to join a challenge.

John is the founder of Pipelineapp.io, a software platform that helps B2B professional services companies eliminate the unnecessary back-and-forth to convert leads into customers.

He also leads B2BSalesMagic, a B2B networking mastermind community that helps companies land qualified sales conversations, not just chats over coffee.

Schedule on his calendar here.